"The idea for HandBookLive.com came about from the frustration with complicated user manuals on one hand and product videos lacking any real content and information on the other hand. We saw companies serving up TV-like commercials on the web, putting all their effort into empty advertising instead of helping us, consumers, find the information we are looking for.
Everyone was jumping on the video bandwagon and hunting consumers down with online video... We believe it is not about building a better mousetrap to catch unsuspecting online audience, it is about serving the cheese - the content that we are all after. We knew there had to be a better way for companies to promote their videos and provide consumers with a better system to access video content.
This was a tall order but we were determined to make it happen, and we did, with a simple 3 chapter formula: Introduction - Basic Features - Quick-start, followed by any number of additional optional chapters. This system serves the needs of the consumer looking for real content and serves the needs of the companies who want to promote their products in a constructive, genuine way."
-- Simon F. Smith, President of HandBookLive, Inc
